1. Anonymous data processing
Unless otherwise stated in the following sections, no personal information is collected, processed or utilised when using our website.
2. Personal information
Personal information is information that specifically identifies you or, when combined with other information we have, can be used to identify you. We collect information that personally identifies you (personal information) only if you choose to share such information with us. Personal data consist of inventory data and usage data. Inventory data consists of, for example, an e-mail address, name, appearance, date of birth and data required for the establishment, content and modification of the user relationship. Usage data is specifically the characteristics for the identification of your person, information about the commencement and conclusion of, as well as the extent of, the use of the website. Usage data also includes content data. This includes all information that results from your entries on this website itself, e.g. comments and ratings. The decision to provide this information is optional; however, if you elect not to provide such information, you may not be able to access certain content or features or participate in certain areas of this site. In addition, we may need to contact you via phone, e-mail or mail to address questions or issues specific to your order, entry, etc., even if you have opted to not receive marketing communications from us.
3. Non-Personal Information
We automatically collect information that does not reflect or reference an individually identifiable user (non-personal information) to help us understand how our users use our site. Like most websites, we automatically collect and use the following data contained in log files:
- Technical Information, which may include certain information or characteristics about your computer, such as the type of browser and operating system you use and your computer’s Internet Protocol (IP) address. For the most part, technical information remains anonymous (that is, it does not identify you personally), but in some cases it can be traced back to personal information such as an e-mail address.
- Usage information, which may include non-personal information about how you use or browse our site and what products you buy (order history).
4. Collection, processing, use of personal data
Hooray Studios collects, processes and uses your personal data for the establishment, implementation, modification or termination of the license agreement concluded between Hooray Studios and you, the processing of orders, for the use of the website as well as for the content of the offer. When you download a colouring book or sign up for a newsletter, you provide information such as name, username, and e-mail address used for purposes of using the offer. You can look over an offer or order-related information, such as status of delivery, news and useful information. Non-personal information and personal information may be combined with data collected from other sources so that we may further improve the relevance of products, services, and advertisements offered on or through this site.
When registering for the newsletter, Hooray Studios will use your e-mail address for advertising purposes until you unsubscribe from the newsletter. The following consent has been expressly granted to Hooray Studios and Hooray Studios have logged these. Hooray Studios is required to have the content of their consent available for retrieval at any time. Your e-mail address will not be shared with third parties, and you may revoke your consent to use your e-mail address for promotional purposes at any time with future effect. The deregistration of the newsletter can be done at any time either by a message to the contact option described below or via a dedicated link in the newsletter.
6. Customer service
To answer your questions, process your inquiries or resolve them, it is sometimes necessary to ask for personal information such as name, address, e-mail address and telephone number. Hooray Studios can use this information to answer your questions or to contact you by mail, e-mail or phone. If you request a service or upload data to this site, Hooray Studios may need to contact you to obtain additional information needed to process or execute your request. However, Hooray Studios will not disclose such information to third parties without your permission, except as required by law or to the extent necessary for the execution and processing of your requests or for your assistance.
7. Protection of data and disclosure to third parties
Information that we collect is stored on secure servers using standard security procedures and practices appropriate to the nature of the information in an effort to protect information from unauthorised access, destruction, use, modification, or disclosure. Hooray Studios transmits the personal data encrypted over the Internet using the so-called SSL (Secure Sockets Layer) method. However, providing personal information, whether it be in person, over the phone, or over the Internet, always entails risks, and no technological system is completely unaffected by manipulation or sabotage. Hooray Studios makes reasonable efforts to prevent and minimise the risk of unauthorised access to, and the unauthorised use or corruption of, personal information.
In principle, Hooray Studios will not disclose personal data to third parties, unless there is a legal obligation to pass it on or if a data transfer is required to carry out the contractual relationship. In this respect, the information provided by you for the purposes mentioned above, and to the extent necessary for the processing of your order or request, is exchanged with affiliate / partner companies. This is especially the case for printing and delivery. The amount of data transmitted is reduced to the minimum required.
If necessary, Hooray Studios may also make appropriate written statements, duplicate records against loss, create intermediate files or workspaces, and give such powers to third parties.
In the event that Hooray Studios is merged, sold, or in the event of a transfer of some or all of our assets, we may disclose or transfer non-personal information and personal information in connection with such a transaction.
8. Online privacy protection for children
We collect children’s personal information from adults. Access to Hooray Studios is intended to be acquired by parents and not to be acquired by children directly. We do not knowingly collect personal information from children under the age of 13. If we become aware that we have inadvertently received personal information from a child under the age of 13, we will delete such information from our records.
When you visit the Hooray Studios website, you remain anonymous. Every time you access the website and every time a file is accessed, access data about this process is stored in a log file on our server without any personal reference, i.e. IP address, page from which the file was requested, date, time, browser type, operating system, the page you visited, the amount of data transferred, access status (file transfer, file not found, etc.). From this data, statistics are generated which help Hooray Studios customise this site and tend to your needs.
10. Google Analytics
11. Google Analytics for Remarketing
The Google Analytics tracking code implemented on this site has been enhanced with Remarketing for Google Display Advertising, a service that analyses user behaviour across the Google Display Network. Hereby, cookies (e.g. Google AdWords cookie) document your previous visits to third-party websites whose providers have joined the Google Display Network and our websites. Our AdWords ads use these analytics to serve as search queries on Google Network sites, and can be more targeted, optimised, and promoted through ad settings. Through the analysis of third-party cookies (e.g. AdWords cookies) we are able to better tailor our online advertising campaigns to you and your interests. In particular, Google will use this information to provide display advertising features such as remarketing, Google Display Network impressions reports, or Google Analytics demographics and interest reports. Google will also transfer this information to third parties if required by law or if third parties process this data on behalf of Google.
This website uses the following Google AdWords features:
• interest categories and categorisation by demographic characteristics (e.g., age, gender)
• similar audiences
• other types of interest-based advertising
We use these Google Adwords features to redirect visitors to this site from third-party websites or Internet users with specific interest profiles based on their internet usage. We do not collect personally identifiable information with our cookies, remarketing lists or other anonymous IDs.
12. Conversion measurement with the Facebook pixel
13. Advertising by third parties, links to other websites
14. Integration of third party content
15. Social Bookmarks
Yotpo is a marketing platform for retailers that collects and analyses user-created content like social media posts and reviews.
Hooray Studios instructs Yotpo and authorises Yotpo to instruct each of its subprocessors to process the personal data submitted on behalf of Hooray Studios and in particular, transfer this personal data to approved countries in accordance with Hooray Studios’ agreement with Yotpo with regard to the processing of personal data in accordance with the requirements of data protection laws, as is reasonably necessary for the provision of the services and consistent with their data processing agreement. Hooray Studios warrants and represents that it is and will at all relevant times remain duly and effectively authorised to give instruction to Yotpo.
Yotpo complies with all applicable data protection laws in its processing of personal data submitted on behalf of Hooray Studios. Yotpo will not process personal data other than on the relevant written instructions of Hooray Studios unless processing is required by applicable laws to which Yotpo or one of its subprocessors is subject, in which case Yotpo shall to the extent permitted by applicable laws inform Hooray Studios of that legal requirement before the relevant processing of that personal data.
For more information about privacy at Yotpo, please see their terms of service at: https://www.yotpo.com/data-processing-agreement.
18. Information and contact
Upon request, Hooray Studios provides information free of charge about the personal data we store about you. Upon request, we will correct incorrect data or block or delete personal data, insofar as this does not preclude a statutory retention obligation.
To lodge a disagreement regarding the use of usage data or a revocation of the consent to the use of inventory data, a request for information about the stored personal data or its correction, to block and/or delete Hooray Heroes, the following contact information is available to you:
The Hooray Heroes brand is a project of the company:
Hooray Studios Ltd.
Phone number: 0808 164 1948
Taxpayer Identification Number: 327 7255 88